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How to be Successful Using Affiliate Marketing Trends

Despite the pandemic of 2019, 2020 and 2021, we have seen massive changes for every industry and business, globally and the most significant change is the shift in buying and consumer behaviour online.

How to be successful using affiliate marketing trends shows you how to find new strategies and take advantage of new marketing ideas to include them in our online business.

What is affiliate marketing trends?

Learning affiliate marketing trends is based on understanding consumer needs and beliefs and purchasing the latest trends on their favourite brands. So how do you go about driving traffic to our websites? Well, you can do this by 

  • Creating more content
  • User-engagement
  • Making Landing pages
  • Educating rather than influence through using social media
  • Searching for other social media channels
  • Highlighting your online brand
  • Offering coupon advertising for online courses or free giveaways

Why do Market Researchers use Google Trends?

As an affiliate marketer, I find researching Google Trends essential to keep on top of the possibilities available for my business. I do this in several ways by

  • Comparing keyword research
  • Finding keyword triggered spikes
  • Looking at keyword-related data
  • Analysing Volume index
  • Studying the data for geographical areas
  • Investigating search engines that users are using
Google Trends Search Bar.
Google Trends

Using Google Trends to find information

As a marketer, you will come across Google trends data, and the first question that comes to mind is how accurate is the information provided by Google.

We need not worry too much because Google’s data is as accurate as can be, but whether it is accurate enough for what you want, you will find it much better for SEO keyword research.

  • Industry trends
  • Seasonal influences
  • Competitor Research
  • Follow the daily, weekly or monthly patterns

Is Google Trends Free?

Yes, Google Trends is Free. It is a fantastic tool used by many affiliate marketers to show what is trending in their niche. Developed by Google to show marketers, users, businesses how often search terms are typed into Google’s search engine. The results show users how keywords or critical phrases compare in popularity in different countries globally.

How to use Google Trends to find information for your business


Google Trends can find information on your chosen niche. To use Google Trends and research your niche industry, you can type in a keyword or brand name. Also, take a look at competing products. For instance, let’s say you are interested in AeroGardens and you want to check out a competing company that makes Click and Grow. (go to google trends and do a comparison search).

AeroGarden 5 year search results

As you can see below in the 5-year graph, AeroGarden products tend to spike up and down. The peak was between 2020 to January 2021

Interest in AeroGarden over 5 year period
Click and Grow Indoor garden 5 year search results

In comparison, Click and Grow shows a continuing trend as the most favourite indoor garden system.

Click and Grow over 5 year period.
AeroGarden and Click and Grow Globally

Canada is rated number one for AeroGarden products.

Top 5 Interest in AeroGardens globally
Click and Grow by Region

Estonia is rated number 1 for Click and Grow products that show interest.

Top 5 Interest in Click and Grow Globally

Top five related topics and related queries for Click and Grow and AeroGarden

The top five AeroGarden related topics that a business can write content on, and the top five queries can have several reviews written on the products that users have been asking about.

If you click on showing 1-5 of 25 topics, you will see more related topics and queries.

Click and Grow related topics are different when compared to AeroGarden’s. I can see plenty write about when it comes to AeroGarden Systems and Click and Grow units.

When you search for your own niche, you will see different results, but you will have plenty of topics to write posts, articles or reviews.

The Internet contains some of the most popular niches:
  • Weight Loss
  • Health and Fitness
  • Dating
  • Pets
  • Self-Improvement
  • Building Wealthy
  • Investing
  • Making Money on the Internet
  • Beauty products and treatments.
  • Kitchen gadgets
  • Technology
  • Finance

Information on Market research

Not only is Google Trends excellent for find niches, but it is also a fantastic way to find your Target Audience, pinpoint consumer demands and find out what your potential consumers are searching for and learn which are the competing brands.

As an affiliate marketer, you can also analyse search terms, find similar keywords and how popular they are for different countries or regions worldwide.

Google Trends is also used to find the keywords, and the spikes show how they actually performed during actual global events. You will find it is also ideal for creating a title for your post.

To find products 

In Google Trends, you can search for the popular new trend in your market niche. You can do this daily and by country.

Ideas for Blogging content

Searching for topics and keywords for your blogs without using Google Trends can be done in other ways. Examples of places to explore include:

  • Twitter
  • Social media
  • Reddit
  • Quora
  • Buzzfeed
  • Pinterest

The Benefits of searching Google Trends

  • Readily available
  • Convenient
  • Data can be collected and transported 
  • Global information
  • Find keywords that are popular for your region
  • Creates a record of keywords
  • Find information on the popular trends
  • Provides an overview of your performance
  • Checks on your competitor
  • It shows how traffic may Increase due to global events. One such example of traffic is a comparison before the pandemic and during the pandemic, the results will show as an spike upwards or downwards.
  • Renewed interest in Promotional and voucher codes and discounts
  • Many consumers are shopping online
  • Online flexibility in affiliate marketing campaigns
  • Take advantage of the latest affiliate marketing niche brands
  • Content with intent
  • Collaborate with influencers and content websites on your brand

The drawback of using Google Trends

  • Requires traffic
  • Can provide inaccurate information
  • Interpret the information incorrectly
  • Results may be confusing
  • Marketing Trends deal with keyword comparisons
  • Internet access is needed

What are the Latest Affiliate Marketing Trends?

  • Ever-green Verticals
    • Advertising angles that are always n demand all year round
    • Make money while you sleep
      • Surveys
      • Sweepstakes
      • Gambling
      • Gaming
      • Dating
      • Finance
      • Health and Beauty
      • Weight Loss
      • E-commerce
      • travel

The Top Affiliate Marketing Trends include?

  • Making money online
  • Home entertainment
  • Working from home verticals

Is following the Affiliate Marketing Trends Worth it for my business?

Yes! Google Trends is worth it because it provides:

  • Valuable information
  • Competitors
  • Two different search queries comparisons
  • Compare your business name against your competitor.

Report for 2021,  Awin show that affiliate marketing trends are worth it and continue to grow each year. 

Is there an Alternative to Google Trends

There are over 20 alternatives to Google Trend. Some have free trial periods but will cost money once the trial has finished.

You can access G2 for additional information on each Google Trends Alternatives and Competitors here.

My favourite alternative keyword search tool, which I use all the time, is called Jaaxy. Click here to learn more about this wonderful tool for free.

In conclusion

Basically, how to be successful using affiliate marketing trends has shown you how to find new ideas for your market niche to write about and include in your strategies for your online business. These keywords can also be copied and pasted into Jaaxy, a keyword research tool. There are so many keyword trend alternatives to access, but in reality, many are not free.

From the examples that I have added above, you can see the huge benefits of using Google Trends and incorporating them in keyword research tools. The information and recommendations presented on Affiliate Marketing Trends in this post are based on training, personal experience and further research on the topic.

My reviews are based on my personal own experience and research. I never recommend poor quality products or create false reviews to make sales. I intend to explain products to make an informed decision on which ones suit your needs best. If you have any questions about this post’s content, please leave a comment below. I would love to hear what you think about the article.

Affiliate Disclosure: Some of the links on my website contain affiliate links, making a small commission on purchases at no extra cost to you. Thank you for taking an interest in my site and reading my posts. 


  • Tom


    I’m still getting my head around Affiliate Marketing. It is really interesting to learn about and take action on and it is always good to learn something new that could hopefully help us.

    Using Affiliate Marketing trends sounds like a great way to help you to become more successful. I am looking forward to taking action on what you have shared. I will let you know how I get on with your recommendations and if I need any help then I will get in touch, if that is OK?

    Thank you for sharing and keep up the great work.

    All the best,


    • Yvonne Bray

      Hiya Tom! I totally agree with you regarding Affiliate Marketing. I never knew anything about this topic until I started to do some research on it. I have learned so much.

      When I first started using Google Trend I thought WOW. I have some new ideas to write about. I then incorporated those ideas into Jaaxy keyword research tool to check out the traffic and QSR.

      I do hope you get the chance to try it out and I would love to hear what your results are.

  • Sasha

    Hey Yvonne,

    This is a great article! I have used Google Trends to find out what to write about next and it really helps a lot! I love your tips and find that it will be usefull for anyone trying to figure out a niche for themselves.

    I also use Reddit and Quora to see what people are asking most about and then i get to know what I should write about next. It is easy to use tools like Jaaxy to do keyword research.

    Have you tried Reddit or Quora for yourself? If so, would you recommend?

    Thank you for writing such an informative post!


    • Yvonne Bray

      Hiya Sasha! Thank you for responding to my article on Google Trends. I absolutely love this tool, and it all helps with forming a title for your articles. I’m so happy that you have found the information helpful.

      I have used Reddit and Quora. I often get updates on what is trending in the topics that I have chosen. I would recommend both of them. You just let them know the topics you are interested in, and you will start receiving updates on what questions people are asking or the answers that have been provided.

      All the best.

  • Matt Lin

    Hi Yvonne,

    Thanks for showing us how to use Google Trends to know what topics people are searching for. It’s good for people who like to build a website and laser target some keywords. The best part is that using Google Trends is FREE.


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